Bonk, Kathy, Henry Griggs, and Emily Tynes, The Jossey-Bass Guide to Strategic Communications for Nonprofits, Jossey-Bass, San Francisco, 1999, 192 pp.
Carville, James and Paul Begala, Buck Up, Suck Up, and Come Back When You Foul Up, Simon and Schuster, 2001, 221 pp.
Derber, Charles, Hidden Power, Berrett-Koehler, San Francisco, 2005,
323 pp.
Gladwell, Malcom, Blink, Little Brown, Boston, 2005, 277 pp.
Gladwell, Malcom, The Tipping Point, Little Brown, Boston, 2000, 279 pp.
Hazen, Don, and Lakshmi Chaudry, Start Making Sense, Alternet & Chelsea Green, White River Junction, VT, 2005, 232 pp.
Johnson, Dennis Loy and Valerie Merians, What We Do Now, Melville House Publishing, Hoboken, NJ, 2004, 203pp.
Manilow, Marianne, Media How To Guidebook, Media Alliance, 1999 or latest edition.
Moyer, Bill, with Jo Anne M Allister, Mary Lou Finley, and Steven Soifer, Doing Democracy, New Society, 2000: pp.30-41 (on language and organizing).
Noonan, Peggy, On Speaking Well, Harper, 1998 (wish she worked for us!)
Peavey, Fran, Strategic Questioning, Crabgrass, San Francisco, 2001,
74 pp.
Pinker, Steven, The Language Instinct, William Morrow, New York, 1994, 525 pp.
Plotnik, Adam, Spunk & Bite, Random House, New York, 2005, 263 pp.
Rethink Media, http://rethinkmedia.org
Salzman, Jason, Making the News, Westview Press, 2003, 304 pp.
Shipley, David and Schwalbe, Will, SEND, Knopf, New York, 2007, 247 pp.
Stout, Linda, Bridging the Class Divide, Beacon Press, Boston, 1996, 192pp.
Wallack, Laurence, Kate Woodruff, Lori Dorfman, Iris Diaz, News for a Change: An Advocates’ Guide to Working with the Media, Sage Publications, London, 1999, 168 pp.
Zinsser, William, On Writing Well, Harper, 2001 (25th Edition)
Zuniga, Markos Moulitsas, Taking on the System, Celebra (Penguin), New York, 2008, 275 pp.