How to frame it “American” Now
These days the political framing challenge we face is greater than any we’ve faced in a long time. While it […]
How to use “#SharedSecurityWorks. #PreemptiveWarFails!” Now
With President Trump’s choice of Bolton as National Security Adviser and Pompeo for State, our country has reached a more
What “#(Americans)StepUp _______” Can Do Right Now
Readers who follow me on Twitter and The Metaphor Project’s FB page may have noticed that as 2018 began, I
Say: “Stop the GOP war on America: (fill in the blanks). “
Emerging from a long stretch of social media push back, I’ve been thinking about something more permanent. How might we
Reframe “climate change,” in 3 Steps!
When hurricanes Harvey and Irma blew into Houston, the entire state of Florida, and the Caribbean, they also blew a
How to Write Slogans That Move! (Better than “a better deal!)
When they aren’t reacting to Trump’s latest outrage, people are talking about the Democrats’ horrible new slogan, “a better deal.”
Say “Build a common sense American future!”
Right now there seems to be no common agreement in our country about what kind of future we want. Just
Framing Our March Messages to Persuade
This year April is march month: the Tax march on 4.15, the Science March on 4.22 and the People’s Climate
Getting Heard Beyond the Choir
Getting Heard Beyond the Choir by Susan C. Strong Foreword: Although events are moving faster every minute in our country
Say: “Clean Energy Jobs Now!”
Right now we’re in the aftermath of Election 2016, with President-Elect Trump heading for the Oval Office. Added to what’s