The Metaphor Project

  • Contact
  • Subscribe to Our Blog
  • Buy Our Book
  • Home
  • American Political Framing
    • Why Metaphor
    • What is American Political Framing?
    • Introduction to Political Framing
    • Frequently Asked Questions
  • Tools
    • The American Framing Steps
    • American Story Elements
    • American Metaphor Categories
    • American Change Language
    • American “Breakthrough” Language
    • Red, Blue and Purple
    • Criteria for Successful Mainstream Framing
    • More Tips for Framing Success
  • Resources
    • Metaphor Project Video & Audio
    • Blog Archive
    • Move Our Message: How to Get America’s Ear
      • What People Say about Our Book
      • Ways to Get the Book
    • Selected Sources
      • Metaphor and Social Change
      • Political Framing
      • American Studies
      • Political Language and Media Work
  • About Us
    • Who We Are
    • What We Do
    • What People Say
    • Our Calendar
    • Some Groups Served
    • Metaphor Project History
  • Services
  • What’s New
    • Announcements
  • Blog
    • Blog Archive
You are here: Home / Archives for Susan C. Strong

July 9, 2018 By Susan C. Strong

How to frame it “American” Now

These days the political framing challenge we face is greater than any we’ve faced in a long time. While it is absolutely vital to avoid repeating the frames, words, and memes our president tweets or uses in any way, shape, or form, even to negate or critique them, there is a great deal more we […]

Share

Filed Under: American Politics Tagged With: #DCcorruption, #election, #GunSafety, #ICEchildAbuse, #PoliticalFraming, #tariffs, #TaxBill, #voting, healthcare, organizing, voters

April 14, 2018 By Susan C. Strong

How to use “#SharedSecurityWorks. #PreemptiveWarFails!” Now

With President Trump’s choice of Bolton as National Security Adviser and Pompeo for State, our country has reached a more dangerous place than ever, especially in the light of new U.S. air strikes on Syria. A wide range of Americans, even Republicans, have been appalled by the choice of Bolton, an open supporter of preemptive […]

Share

Filed Under: Peace Tagged With: #Bolton, #ColdWar, #Doomsday, #GulfStream, #HybridWarfare, #NationalSecurity, #negotiation, #nukes, #omnicide, #PeaceMovement, #Pompeo, #PreemptiveWar, #Senate, #SharedSecurity, #Syria, ClimateChange, Congress, framing, organizing, War

February 14, 2018 By Susan C. Strong

What “#(Americans)StepUp _______” Can Do Right Now

Readers who follow me on Twitter and The Metaphor Project’s FB page may have noticed that as 2018 began, I started using the hashtag “#AmericansStepUp_______” or variants of it. (1) With it I identify news and frames about people, communities, or states countering DC folly with positive projects at home. The most recent example is […]

Share

Filed Under: American Politics Tagged With: #creativity, #elections, #FactoryFarms, #FossilFuelBan, #GrassRoots, #rural, ClimateChange, framing, organizing, rebirth

November 21, 2017 By Susan C. Strong

Say: “Stop the GOP war on America: (fill in the blanks). “  

Emerging from a long stretch of social media push back, I’ve been thinking about something more permanent. How might we create an “umbrella” frame that would bring it all together in a form all of us can use?  As Naomi Klein has shown, a key part of the “shock doctrine” is overwhelming the victim with […]

Share

Filed Under: American Politics Tagged With: ACA repeal, Alt-GOP, American Dream, American framing, American values, fascism, framing, GOP, Ideal American Identity Story, intersectionality, organizing, Resistance, Shock Doctrine, Tax Bill, Trump

September 22, 2017 By Susan C. Strong

Reframe “climate change,” in 3 Steps!

When hurricanes Harvey and Irma blew into Houston, the entire state of Florida, and the Caribbean, they also blew a big hole in the EPA’s attack on clean energy. Pruitt’s claim that it was “insensitive” to talk about what actually caused so much damage fell flat too. Everyone who accepts climate science is more determined […]

Share

Filed Under: Environment & Sustainability Tagged With: BringBacktheRulesthatProtectUs, BringBacktheRulesthatSlowClimateChaos, ChangeCourseonFossil-Fueled ClimateChaos, ClimateChange, ClimateChaosInsurance, Congress, EPA, FFGang, GOP, Harvey, Irma, Maria, Pruitt, The100by50Act, TheOFFAct, Trump

July 31, 2017 By Susan C. Strong

How to Write Slogans That Move! (Better than “a better deal!)   

When they aren’t reacting to Trump’s latest outrage, people are  talking about the Democrats’ horrible new slogan, “a better deal.” Winning the ’18 election for a better House is one of the most important ways we can fight back. For that the Democrats need a much better slogan.  Even “Get a better deal—go Blue in […]

Share

Filed Under: American Politics Tagged With: 2018 election, campaigns, Democrats, framing, House, messaging, metaphor, organizing, slogans

June 14, 2017 By Susan C. Strong

Say “Build a common sense American future!” 

Right now there seems to be no common agreement in our country about what kind of future we want. Just keeping up with the news is deeply depressing for us. But the other day I had two insights. The first: the country we were on November 7, 2016 is still very much alive, even though […]

Share

Filed Under: American Politics Tagged With: ACA, ACHA, austerity government, criminal justice reform, drug war, energy, fostercare, framing, GDP, GOP, healthcare, Kansas, OPEC, organizing, ParisAccord, Trump, undocumented

April 3, 2017 By Susan C. Strong

Framing Our March Messages to Persuade

This year April is march month: the Tax march on 4.15, the Science March on 4.22 and the People’s Climate March on 4.29. As a tactic, marching does create a highly visible sign of resistance. Large numbers of people have made it a priority to drop whatever they do on Saturdays and show up in the […]

Share

Filed Under: American Politics Tagged With: American, Bernie, climate, DCpoliticians, framing, metaphor, organizing, persuasion, potustaxforms, Ryancare, science, stories, strategy, tactics, Trumpcare, truthbites, vision

January 30, 2017 By Susan C. Strong

Getting Heard Beyond the Choir

Getting Heard Beyond the Choir by Susan C. Strong Foreword: Although events are moving faster every minute in our country right now, it is still true that we need to get heard well beyond the choir, even as the “choir” swells with each new outrage. For example, impeachment will require very broad public pressure to […]

Share

Filed Under: American Politics Tagged With: AmericanValues, ClimateChange, Congress, Dictatorship, framing, GOP, Impeachment, Language, organizing, Resistance, Trump, voters

December 3, 2016 By Susan C. Strong

Say: “Clean Energy Jobs Now!”

Right now we’re in the aftermath of Election 2016, with President-Elect Trump heading for the Oval Office.   Added to what’s happened to Congress, climate protection is likely to be under heavy attack. Who, then, is our audience for doing what? And how should we talk to them about the issue? First, a little more context. […]

Share

Filed Under: American Politics Tagged With: CanDo, clean, climate, coal, competition, Congress, economy, energy, fossilfuels, framing, innovation, Jacobson, jobs, organizing, Paris, poisoning, pollution, solar, technology, Trump, voters, wind

  • « Previous Page
  • 1
  • 2
  • 3
  • 4
  • …
  • 8
  • Next Page »

go

FacebookTwitterClick to see our LinkedIn info

Share our site with others

Share
Our Book

Book - Move Our MessageSusan C. Strong offers practical guidance on “speaking American” about your issues and framing lively political messages that spread.

What People Say about the Book
Ways to Get the Book

Multimedia

Check our Audio / Visual Resources page for Metaphor Project talks and interviews.

Contact

metaphorproject@earthlink.net

Blog Archives

  • American Politics
  • Environment & Sustainability
  • Peace
  • Project News
  • Social and Economic Justice
  • Sticky Featured
  • Still Featured
  • Uncategorized

Need to translate this page?

  Home | American Political Framing | About | Services | What's New | Blog | Contact
Copyright © 2025 Metaphor Project | All Rights Reserved | Site Map