This post was originally written during the Trump presidency but all of the advice in it still applies, no matter who is your opponent. These days every morning brings a new shock to the republic, as Mr. Trump and the GOP drive Americans into bigger and bigger traps. Trump’s most outrageous caper yet, the federal […]
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Say: “Move America Forward?”
In the first Democratic presidential debate, Andrew Yang proposed a slogan, “Not left, not right, forward!” The next day I corrected it on Twitter to be “Forward, not left, not right!” My explanation for this change was familiar to my readers: always put the positive first. But today I’m suggesting a far more important edit: […]
Metaphor Project History
The Metaphor Project started in 1997 and launched its first website in 2000. Because of this long history, we suggest you see What People Say about The Metaphor Project, Some Groups Served, as well as any brand new items in the Announcements on the home page. Our 2019-2020 Report: Dear Metaphor Project Network, During 2020 The Metaphor […]
What’s New
See what The Metaphor Project is up to now: To see our latest suggestions for other frames that respond to fast breaking news, please check our pages on Twitter and The Metaphor Project on Facebook. You may also post a request for a frame on our Facebook page. 5/21/23 The main updates today are to put […]
Announcements
Announcements VIP News: We help people build power and move issues with American storytelling words! Now more than ever, check out our American Political Framing tools and resources on this site, my most recent blogs, my TEDx talk and our book (or ebook), Move Our Message: How to Get America’s Ear, (all accessible via links in […]