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Why Metaphor?
Metaphor: A Definition
Some Ways Metaphors Appear in Sentences
Visual Metaphor
What is Speaking American?
Other FAQ
Why Speak American?
Why Speak American? (essay format)
What the American Story Includes
Whats at Stake
Why It Works
Answers to Objections
Quick Guide to Answering Objections
Frames and Framing
What the MP offers: American Frames
Some Definitions
Simple Framing
Issues in Framing
More Framing Resources
Framing Articles, Books, and Links
Progressive Communicators
Printing Tip
Selected Sources and Links
Metaphor and Social Change
Framing
American Studies
Language and Media Work
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American Framing Steps
Introduction
Speaking American (Nutshell Version)
Speaking American (Detailed Version)
American Framing Tools
Some American Story Elements that Evoke Core Values
Some American Metaphor Categories
Some American Change Language
Red, Blue and Purple
Criteria for Successful Mainstream Framing
More Thoughts on Criteria for Framing Success
Some American “Breakthrough” Language
Move Our Message: How to Get America's Ear
Examples: MP Post Archive
Re American Politics
Re Peace
Re Social & Economic Justice
Re Environment & Sustainability
Selected Sources and Links
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1 Home
Why Metaphor?
Metaphor: A Definition
Some Ways Metaphors Appear in Sentences
Visual Metaphor
What is Speaking American?
Other FAQ
Why Speak American?
Why Speak American? (essay format)
What the American Story Includes
Whats at Stake
Why It Works
Answers to Objections
Quick Guide to Answering Objections
Frames and Framing
What the MP offers: American Frames
Some Definitions
Simple Framing
Issues in Framing
More Framing Resources
Framing Articles, Books, and Links
Progressive Communicators
Printing Tip
Selected Sources and Links
Metaphor and Social Change
Framing
American Studies
Language and Media Work
Sources for Free Polling Results
2 About
Who We Are
Founder and Executive Director
Board Members and Advisors
Network
Funding
Results
Groups Served
What We Do
Metaphor Project News
What We Offer
3 Contact
4 Donate
5 Resources
American Framing Steps
Introduction
Speaking American (Nutshell Version)
Speaking American (Detailed Version)
Advanced American Mainstreaming
Longer Example of American Framing
Tips for Using Your Creations
American Framing Tools
Some American Story Elements that Evoke Core Values
Some American Metaphor Categories
Some American Change Language
Red, Blue and Purple
Criteria for Successful Mainstream Framing
More Thoughts on Criteria for Framing Success
Some American “Breakthrough” Language
Move Our Message: How to Get America's Ear
Examples: MP Post Archive
Re American Politics
Speaking to America’s Broken Heart 9.23.11
American Dream or American Sword? 2.24.11
Popping The Have’s “Credibility Bubble “ 7. 22.10
Let’s Reinvent America Ourselves! 9.29.10
Countering the Right’s “American” Con 11.18.10
Framing “Our American Budget” 1.28.11
Say Credit Rating, not Debt Limit! 5.23.11
Use the "One Big Family" Frame! 4.10.11
Telling the “Set America Free!” Story 7.29.11
Let’s All Say “Cards on the Table,” Again! 6.01.12
Let’s Get Beyond Left “Groupspeak” Now! 6.29.12
Counter-frame It! How to Stop Using Their Words 8.10.12
We’re Pro-100%____? 4.13.12
Counter-frame the Economy! Three Ways to Avoid Their Words 11.02.12
Tell the Media Again: Say “Safety,” not “Control!” 2.01.13
Why Speaking American Really Matters12.02.08
Got American Breakthrough Language? 3.28.10
Framing “Fair Elections:” The Dream of America! 5.28.10
Cards on the Table! 4. 29.10
The “Big Business Thugs!” 2.18.2010
Spring the Super Trap! 10.29.11
Tell the Media Again: Say “Safety,” not “Control!” 2.01.13
How to “Speak American” When You GOTV 9.21.12
American Truth Bites 9.01.08
The Metaphor News: July - August 2008
Food and Taxes
Taking America Forward
Revisiting the One Big Family Frame
Veto-proofing Congress Now
What the Mom and Pop Party Needs
The Story That Works
Sellout
"Collectivism" or an American Team? 12.22.05
How to Take the Latest Framing Buzz
Fighting Fire with Fire
Our One Big Family Frame
Re Peace
Framing the Right’s Nuclear Gamble 12. 11.10
Re Iran: Say "Think Outside the Box!" 1.27.12
Say: Cut Military "Corporations" Instead 12.14.12
Guns, Nukes, Dollars, and the One Big Family Frame 3.16.13
Framing Obama's Biggest AfPak Mistake 5.18.09
Framing Afghanistan as a Snare, Trap, or a Trick 11.28.09
Re Iran: More Cool It Citizens
MP Alert Re Iraq
Re Torture
Re The Iran Trap
4.23.07 Leapfrog Climate Conflict Now
Veto-proofing Congress
Re Iran: The Cool It Option
Wrong on Terror
The Real Counterterrorism Challenge
9/11 What to Say Now
Talking about Iraq
On Bringing Peace Back
On The Iraq War Threat
Help Frame a Win-Win Iraq Scenario
Move Beyond Double Bind Statecraft
Fighting war with words
Peace Activists Seek New Idiom
On War and the 9/11 Crisis
The Rescue Metaphor
Defusing Terrorism
America Needs Smart Game Plans
U.S. Moral Integrity Demands Crime Metaphor
Re Social & Economic Justice
Occupy Congress Today! Protect the 99%! 12.01.11
Say: “Make Social Security Fair.” 4.28.13
Protect the 99% Right Now! 12.01.11
Say "Rules," Not "Regulation" l.17.10
The Really Bad Frame: “bury the bubble economy” 10.15.09
Smart Healthcare Includes Preventive Earthcare 9.25.09
9.08.09 "Health Insurance Plan" Beats "Health Care"
8.07.09 Speak American About Health Insurance Now
Stimulate All of America! 6.18.09
Housing the Betrayed Will Help Us All 4.21.09
The Grass Roots Stimulus Story 3.17.09
2.27.08 The Health Care Fallacy
Re Torture: Pain Breeds Lies
1.01.05 Responses to the Call to Reframe the "Ownership Society"
June 2005: Speaking American about Economic Justice
April 2006: Talking Opportunity in America
12.27.04: How Shall We Reframe The Ownership Society?
June 19, 2001: Fair Trade Media Wedge Workshop Results
Re Environment & Sustainability
Reframing Climate Change Now 3.02.12
Framing Earthgate After Copenhagen 12.16.09
Smart Healthcare Includes Preventive Earthcare 9.25.09
More on Missing Metaphors
Missing Metaphors
An 11th Hour Sequel
The Goal: An Ecocide-free Economy
Leapfrog Climate Conflict Now
November 2005: Framing Sustainability for the American Mainstream
September 2005: MP Challenge: Reframe Homeland Security
Eco-Friendly Persuasion
Fall 2003 Speaking American Terrain
1997-2002 Eco-Workshop Examples
Selected Sources and Links
Services and Publications
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